Filled

Demand Generation Specialist for Industrial AI

Win new leads for this Industrial AI startup

Fractional Sales Execution

$6,000 per month

40 hours per week

Remote, USA

Requirements

They need a Marketing Demand Generation Specialist with a laser focus on growing pipeline who will be responsible for:

  • Campaign development, management, and optimization (including email marketing, lead nurturing, and performance reporting)
  • Target account research and contact list building
  • SEO/SEM
  • Website and marketing system maintenance including CRM

Their Priorities:

Build the engine that drives MQL and SQL acquisition. Marketing campaigns will include:

  • Paid campaigns
  • Email campaigns
  • In-person events & conferences
  • Webinars

  • Own target account research and contact list building.
  • Own marketing analytics. Provide effective, clear reporting and dashboards so that colleagues understand campaign performance and opportunities for improvement.
  • Stay abreast of and execute on best practices for SEO/SEM/other digital advertising
  • Maintain marketing and sales systems including HubSpot, and others - seeking expertise from others quickly when needed.
  • Coordinate operations for digital events such as webinars and provide operational support remotely for in-person events

Experience:

  • 3-5 years of experience in a B2B demand generation role
  • Experience managing HubSpot Marketing & Sales platforms
  • Experience developing and managing B2B nurture campaigns and email marketing campaigns
  • Experience evaluating channels to determine best mix for promotional activities
  • Experience with SEM/SEO and digital advertising

This is a 40 hour contract remote role.

About the company

This startup helps industrial companies make efficient diagnoses and streamline operations while preserving their valuable domain knowledge.

Led by Panasonic, Google, and Amazon veterans—with 100 person-years Industrial-AI experience—they bring a unique combination of deep technical and domain understanding. They're the team named FastCompany’s Top-10 Most Innovative, creator and maintainer of the open-source projects OpenSSM and Human-First AI.

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